Interview with Daniel Tofan, Head of Sales, VAUNT
Moving forward with the #meetourteam series, today we introduce Daniel Tofan, Head of Sales, VAUNT! Daniel is one of the first people to contribute to our growth, he is responsible for the sales strategy and partnerships that help us expand both locally and internationally.
What do you like most about your role as Head of Sales at VAUNT?
“As Head of Sales at VAUNT, I have the privilege of playing a critical role in the company’s success. Every sale we make contributes to our revenue, but also validates the value of our product and its impact in the real estate industry. Knowing that you are directly contributing to the company’s growth and reputation is incredibly satisfying.
Sales is inherently dynamic and presents various challenges that require innovative solutions. I enjoy the opportunity to address these challenges directly, whether it’s addressing customer objections, addressing their unique requirements, or staying on top of market trends.”
What are the good and bad parts of working in sales at a startup?
“Startups often have significant growth potential, which means there are significant opportunities for sales professionals to contribute to the company’s expansion and success. Sales representatives can play a direct role in shaping the startup’s trajectory and reap substantial rewards as the company grows.”
In the startup environment, there is greater flexibility and autonomy compared to larger corporations. Sales professionals may have more freedom to experiment with different sales strategies, adapt quickly to market changes, and make decisions without navigating layers of bureaucracy.
Compared to larger companies, however, startups typically have limited resources in terms of budget, workforce, and infrastructure. Sales reps may need to be inventive and creative in their approach, as they may have to work with smaller teams and fewer tools or support systems, which in the long run builds you up, and isn’t necessarily a disadvantage.
Startups also often operate at a fast pace, with ambitious growth goals and tight deadlines. Sales professionals can face high levels of stress and pressure to meet sales quotas, especially in the early stages when the company is trying to establish itself in the market.”
Is there any secret that helps you in your sales strategy?
“Yes. First, make sure you believe in the product you’re selling and the company. A startup will face more attention and negative comments than an established company, and if you don’t fully believe in both the product and the company, you’ll become hesitant and that can hurt any sales.”
Also, really try to help the prospect. Honesty in your approach is very important and genuinely wanting to help the potential client, and not just being focused on the sale, will make a difference in the long run.”
What do you think makes VAUNT an obvious choice for customers?
“Value and innovation. We hear time and time again from our customers how satisfied they are and how much we have helped them with VAUNT, but also how happy they are that we have not stopped innovating, because that creates more and more value. over time for their business.”
